Sunrise was first started by a pair of American entrepreneurs in 2011 with the dream of bringing English debate to China, quickly grew into a global education company, tapping into a hunger for inspiring and transformational programs and content. As the company grew, Sunrise began to develop separate brands to help international institutions engage Chinese students, hosting tours and events for universities in dozens of cities across China, as well as helping them localize their web, mobile, and social media presence.
Today, Sunrise offers the very best in experiential education, travel and media programming to tens of thousands of students and professionals, and provides full cross border digital, event, and marketing support for hundreds of organizations seeking to better engage the Chinese market.
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Email: contact@sieconnection.com
China Head Office:
2341/2343, Taikang Financial Tower, 38 East Third Ring Road, Chaoyang District, Beijing, 100026, China
As one of the fastest-growing social commerce apps, XiaoHongShu has become essential for any university’s China recruitment strategy.
XiaoHongShu, commonly referred to as "Little Red Book", serves as a digital lifestyle community for young people. Since its launch in 2013, XiaoHongShu has experienced significant growth, with a user base of over 260 million monthly active users.