On March 16, Robert Aaron Long shot and killed eight people, 6 of whom were Asian women, across three different spas in Atlanta. The rampage sparked outrage and fear in the Asian-American community and in the media in China. As American universities endeavor to recruit and retain Chinese international students, it is worthwhile to examine the discourse in China about the incident and explore implications for international admissions offices.
Read MoreFueled by the pandemic, the popularity of videos is skyrocketing in China, particularly among teenagers. These video-sharing sites offer a unique opportunity to engage with hundreds of millions of students and will likely emerge as a crucial recruitment tool over the next few years.
Read MoreIn the past 2 months, we’ve seen attention-grabbing headlines reporting plunges in Chinese international students heading to the US, but we’ve also seen IIE Open Doors data reporting a 1% increase in international students. These headlines may garner clicks, but they obscure the far more important discussion about the medium and long term prospects for Chinese international students coming to the US.
Read MoreIt’s been a busy month at Sunrise! In the past 2 weeks, our co-founders presented sessions at the ISTE and AIRC conferences as a strategic partner to both organizations, and also offered 3 webinars to our network.
Read MoreA Biden administration can significantly improve prospects for US university recruitment in China. Students are cautiously optimistic, and parents and counselors are welcoming more predictability from a new administration.
Read MoreDownload our most recent China digital trends white paper and watch our recent webinar for the highlights!
Read MoreNever before have virtual college campus tours mattered more, and never before have they been so accessible with Campus 360’s do-it-yourself guide for schools that want to make their own virtual campus tour for free!
Sunrise hosted a diverse panel discussion featuring a data-driven approach to understanding popular sources of information and study abroad preferences of students in China’s Tier 2 and Tier 3 cities!
Read MoreAs new cases of COVID-19 remain rare throughout the country, and as spring comes on, schools in China are slowly resuming operations.
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