Client
Victoria University of Wellington
Services
Chinese Website Development
Advanced Web Optimization
WeChat Plus Account Creation and Management
RedNote Account Creation and Management
RedNote Campaign and Management
WeChat Moment Campaign and Management
Website
惠灵顿维多利亚大学官微
What We Did
Localized Chinese Website - design, translation, and .cn domain hosting
China Web-Presence Optimization - China search engine (Baidu.com) result boosting, exposure boosting on various Chinese websites
WeChat Official Account - content translation, monthly content editing, and posting
BiliBili Video Channel Account Management - register an official account on Bilibili, produce original videos in Mandarin tailored for the Mainland China market, localize English including editing, translation, subtitling, dubbing, or narration, and final production
Campaign Management - manage two advertising campaigns, one focusing on parents and the other focusing on students in China interested in studying overseas on multiple platforms
Worcester Polytechnic Institute wanted to build a closer relationship with Chinese students and companies. The official WeChat account and school website have served as great marketing tools for them to update their target audience on the latest school news. In addition, video production work and related media services have further improved outreach in China through various Chinese video platforms.